New Business

  • digital transformation and methods for developing digital business models (design thinking, etc.),
  • business model development in the context of disruptive developments (sharing economy, crowdsourcing, platform economy, etc.),
  • cloud computing, big data and business analytics and their effects on business models,
  • consideration for ethical aspects in the context of digital transformation

Mode of delivery

face to face

Type

compulsory

Recommended or required reading and other learning resources/tools

tbd

Planned learning activities and teaching methods

lecture, independent elaboration of a case study, virtual group task, online discussion and supervision, presentation

Assessment methods and criteria

written final exam as well as assessment of the quality of students’ group assignments

Prerequisites and co-requisites

Strategy and Organization; Decision-Making and Change

Infos

Degree programme

Projectmanagement & Organisation (Master)

Cycle

Master

ECTS Credits

3.00

Language of instruction

German

Curriculum

Part-Time

Academic year

2023

Semester

3 WS

Incoming

No

Learning outcome

After successfully completing this course, students will be able to

  • explain the impact of new technologies on business processes and analyze potential effects,
  • identify key factors influencing business models and explain how business models change in the context of disruptive developments and digital transformation,
  • evaluate the effects of digital transformation and disruptive processes from an ethical perspective.

Course code

0388-20-01-BB-DE-24a