Business English 2

Brief description

· Topics: Business Partner Units 1-4: Innovation, Life Cycle, Finance and Investment, Disruptors · Social English, British and American English · Idiomatic expressions · Business Grammar: modal verbs, conditionals, reported speech, adverbs and adjectives, comparisons · Business communication: the language of emails, presenting language, presenting styles, company presentations, meetings, advertising campaigns, case studies

Mode of delivery

Präsenzveranstaltung

Type

Pflichtfach

Recommended or required reading and other learning resources/tools

Coursebook: Dubicka, Iwonna et.al. Business Partner C1. Coursebook with Digital Resources. DACH edition. Pearson, 2020. Barral, Irene. Lizzie Wright. Business Partner C1. Workbook. Harlow: Pearson Education Limited. 2020 online materials MyEnglishLab = MEL (accessible with code in course book) used for independent practice; Pearson English Connect (PEC)

Planned learning activities and teaching methods

Self-study research elements, discussion, pair and group work, role plays, self-assessment quizzes Classroom teaching, online classes, blended learning

Assessment methods and criteria

• 50% continuous assessment (written and/or verbal): active class participation, assignments, grammar quizzes, presentations and mini research projects • 50% assessment of written performance: syllabus topics covered in class and worked on in self-study phases • Assessment criteria: correctness of content and methodology, completeness of the answer, level of detail of answers, compliance with the criteria of academic writing

Prerequisites and co-requisites

Business English 1

Infos

Degree programme

Technical Sales and Marketing (Bachelor)

Cycle

Bachelor

ECTS Credits

3.00

Language of instruction

German

Curriculum

Part-Time

Academic year

2025

Semester

1 WS

Incoming

No

Learning outcome

After successful completion of this course, students can: - use modal verbs, conditionals, reported speech, adverbs and adjectives, comparisons correctly, - design company presentations in English according to the criteria presented in the course and give them in front of an audience, - use the linguistic structures of small talk and some typical idioms for different (cultural) business situations, - plan and present a product and branding campaign for a target group and describe it in an email to customers or superiors, - write emails with the appropriate linguistic structures for different groups of recipients.

Course code

1480-24-01-BB-DE-04