Film Awards, Festivals and Film Assessment Criteria
The course looks at film awards, festivals and attributes by the media as important parts of a PR and marketing strategy for current or former film and media productions. It provides an analysis of different movie rating criteria. Participation in international film festivals, fairs and markets, not only as an artistic distinction but also as a useful component of a marketing strategy
Film-, TV-, & Media Production (Bachelor)
Language of instruction
After the successful completion of this course the students will be able to evaluate national and international film festivals, fairs and markets, and their selection and evaluation criteria for their media products. This enables the students to be able to estimate and control the nature and extent of their activities in this regard and, in collaboration with sales specialists help target the festival as part of their marketing strategy.