Film Festivals and Film Markets

Film festivals, movie awards as part of marketing for film, television and streaming services
Criteria for movie awards and differences between festivals
Movie awards, film festivals not only from a cultural and artistic but also from an economic point of view.

Art der Vermittlung

Präsenzveranstaltung

Art der Veranstaltung

Pflichtfach

Empfohlene Fachliteratur

None.

Lern- und Lehrmethode

Lecture, analysis of specific film festivals, film examples and their festival careers, group work on festival strategies.

Prüfungsmethode

50% sales strategy paper and 50% presentation.

Voraussetzungen laut Lehrplan

None.

Schnellinfos

Studiengang

Produktionsmanagement Film, TV und Streaming (Bachelor)

Akademischer Grad

Bachelor

ECTS Credits

3.00

Unterrichtssprache

Englisch

Studienplan

Vollzeit

Studienjahr, in dem die Lerneinheit angeboten wird

2024

Semester in dem die Lehrveranstaltung angeboten wird

4 SS

Incoming

Nein

Lernergebnisse der Lehrveranstaltung

After succesful completionof the course, students are able to
evaluate national and international film festivals, fairs and potential markets according to pre-defined evaluation-criteria,
elaborate relevant criteria and to manage the creation process
integrate festivals in marketing and distribution strategies together with experts from this field.

Kennzahl der Lehrveranstaltung

1702-23-01-VZ-DE-39