Business English 2

Lehrinhalte

· Topics: Business Partner Units 1-4: Innovation, Life Cycle, Finance and Investment, Disruptors
· Social English, British and American English
· Idiomatic expressions
· Business Grammar: modal verbs, conditionals, reported speech, adverbs and adjectives, comparisons
· Business communication: the language of emails, presenting language, presenting styles, company presentations, meetings, advertising campaigns, case studies

Art der Vermittlung

Präsenzveranstaltung

Art der Veranstaltung

Pflichtfach

Empfohlene Fachliteratur

Coursebook: Dubicka, Iwonna et.al. Business Partner C1. Coursebook with Digital Resources. DACH edition. Pearson, 2020.
Barral, Irene. Lizzie Wright. Business Partner C1. Workbook. Harlow: Pearson Education Limited. 2020

  • nline materials MyEnglishLab = MEL (accessible with code in course book) used for independent practice; Pearson English Connect (PEC)

Lern- und Lehrmethode

Self-study research elements, discussion, pair and group work, role plays, self-assessment quizzes Classroom teaching, online classes, blended learning

Prüfungsmethode

  • 50% continuous assessment (written and/or verbal): active class participation, assignments, grammar quizzes, presentations and mini research projects
  • 50% assessment of written performance: syllabus topics covered in class and worked on in self-study phases
  • Assessment criteria: correctness of content and methodology, completeness of the answer, level of detail of answers, compliance with the criteria of academic writing

Voraussetzungen laut Lehrplan

Business English 1

Schnellinfos

Studiengang

Technical Sales and Marketing (Bachelor)

Akademischer Grad

Bachelor

ECTS Credits

3.00

Unterrichtssprache

Englisch

Studienplan

Berufsbegleitend

Studienjahr, in dem die Lerneinheit angeboten wird

2025

Semester in dem die Lehrveranstaltung angeboten wird

1 WS

Incoming

Nein

Lernergebnisse der Lehrveranstaltung

After successful completion of this course, students can:

  • use modal verbs, conditionals, reported speech, adverbs and adjectives, comparisons correctly,
  • design company presentations in English according to the criteria presented in the course and give them in front of an audience,
  • use the linguistic structures of small talk and some typical idioms for different (cultural) business situations,
  • plan and present a product and branding campaign for a target group and describe it in an email to customers or superiors,
  • write emails with the appropriate linguistic structures for different groups of recipients.

Kennzahl der Lehrveranstaltung

1480-24-01-BB-DE-04