Portal
Digital Transformation
Lehrinhalte
• terms and definitions: digitisation, digitalisation, digital transformation, human-centric digital transformation • digital business models • approaches for the digital transformation of business models • digital transformation challenges • management of digital transformation initiatives
Art der Vermittlung
Präsenzveranstaltung
Art der Veranstaltung
Pflichtfach
Empfohlene Fachliteratur
• Kehrbusch, B., Engels, G. (2023). Digital Transformation—Towards Flexible Human-Centric Enterprises. In Vogel-Heuser, B., Wimmer, M. (Hrsg.), Digital Transformation. Springer Vieweg. https://doi.org/10.1007/978-3-662-65004-2_20 • Kreutzer, R. T., Neugebauer T., Pattloch A. (2018). Digital Business Leadership: Digital Transformation, Business Model Innovation, Agile Organization, Change Management. Springer. • Schallmo, D. R. A., Williams, C. A. (2018). Digital Transformation Now!: Guiding the Successful Digitalization of Your Business Model. Springer International Publishing.
Lern- und Lehrmethode
Lecture, guest lecture, group tasks, case study, presentation, discussion, blended learning elements (e.g. self-studies)
Prüfungsmethode
• 60% group tasks/case study (assessment criteria: plausibility of the analysis and proposed solution, correct use of relevant methods and techniques, formal correctness) • 40% written examination (assessment criteria: correctness of content, knowledge and practical application of methods and approaches, completeness of answers)
Voraussetzungen laut Lehrplan
Process Management, Programme Management
Schnellinfos
Unterrichtssprache
Englisch
Studienjahr, in dem die Lerneinheit angeboten wird
WS2027
Incoming
Nein
Lernergebnisse der Lehrveranstaltung
After successfully completing this course, students will be able to • explain relevant terms and concepts in the context of ‘Digitalisation’, ‘Digital Transformation’ and ‘human-centric digital transformation’ as well as their relationships and map real-world companies’ digitalisation activities to these concepts, • explain the peculiarities of ‘Digital Business Models’ and their differences to traditional business models and apply concepts for structuring and describing their ingredients in the analysis of business approaches of real-world companies, • describe selected approaches for the digital transformation of business models, explain their underlying rationales and compare selected approaches, and • explain major challenges associated with building up ‘digital business leadership’ and systematically identify and analyse the requirements and fields of action for managing the digital transformation of an organization.
Kennzahl der Lehrveranstaltung
0948-25-01-BB-DE-22