Introduction to Business Administration
Brief description
Basic principles of business administration; Materials management and logistics; Production; Marketing; Accounting; Balancing; Company taxation; Cost accounting and auditing; Investment analysis and business valuation; Financing; Strategic Management; Personnel management, Leadership and organisation.
Mode of delivery
Präsenzveranstaltung
Type
Pflichtfach
Recommended or required reading and other learning resources/tools
Skripak, S. / Poff, R. (2020): Fundamentals of Business, 3rd edition, Virginia Tech Publishing. Cole, G.A. / Kelly, P. (2020): Management Theory and Practice, 9th edition, Cengage
Planned learning activities and teaching methods
Lecture, discussions, group work, case studies
Assessment methods and criteria
Continuous assessment (in-class contribution, cases study elaboration and presentation) and final exam (MC-questions, application-oriented open questions)
Prerequisites and co-requisites
none
Infos
Degree programme
European Economy and Business Management (English)
Cycle
Bachelor
ECTS Credits
3.00
Language of instruction
English
Curriculum
Full-Time
Academic year
2024
Semester
1 WS
Incoming
No
Learning outcome
After successful completion of the course, students can illustrate the complexity of 21st century business administration. They also can outline the interrelations in management and therefore properly relate to future modules in their degree program, esp. those in the fields of management and finance & accounting, and establish links to related disciplines (e.g. business law, economics) (2). They will be able to make use of basic managerial models and concepts and apply them on basic corporate business management tasks (3).
Course code
1389-20-03-VZ-DE-05