Introduction into General Business Administration

The basic principles of general business studies (markets, legal structures), materials management and production, marketing and sales, an overview of corporate accounting (financial accounting, investment and finance, cost accounting, company taxation), strategic management, personnel management, leadership and organisation.

Mode of delivery

face to face

Type

compulsory

Recommended or required reading and other learning resources/tools

Kreidl/Messner/Wala (Hrsg.): Grundlagen der Betriebswirtschaftslehre. LexisNexis, Wien

Planned learning activities and teaching methods

lecture, reflection, discussion

Assessment methods and criteria

final written exam

Prerequisites and co-requisites

none

Infos

Degree programme

Logistics & Transport Management (Bachelor)

Cycle

Bachelor

ECTS Credits

3.00

Language of instruction

German

Curriculum

Part-Time

Academic year

2021

Semester

1 WS

Incoming

Yes

Learning outcome

The graduates will be capable of recognising, defining and delineating the basic principles, theories, concepts and instruments of general business administration and economics. The graduates will have the skills and competence to understand issues in the context of macro-economics. In addition, graduates will be able to make informed decisions based on broad business knowledge and subsequently understand and classify detailed and expert knowledge in the special business management disciplines. Graduates will have acquired the skills to understand the tasks and instruments of economics and can estimate their benefits in operational practice.

Course code

0391-11-01-BB-DE-05